Here’s a fairly comprehensive and engaging cultural trends forecast for the coming year, courtesy of Sparks & Honey, a self-styled cultural agency.
Flip through it and you’ll find lots of fascinating stuff, a veritable catalog of emerging ideas, practices and attitudes. I can personally say I’ve encountered many of these items for the first time in the past 30 days, including adult coloring books, fan activism, mood marketing, and more.
Of course, it all begs additional questions. What larger trends are at work here? What connects these items? How are they being combined? How could they be combined? How long will these trends last? What might they evolve into?
Great stuff, anyway, and rich food for thought in the new year.